How to visit us in Corona times:

From 1.3.21 we are open again. For more info regarding protective measures, please see the FAQ's.

For your safety, visitors over the age of 12 are required to wear a mask throughout the museum.

Opening hours adjusted due to COVID-19

10 - 20 o'clock
10 - 20 o'clock
10 - 20 o'clock
10 - 22 o'clock
9 - 22 o'clock
9 - 20 o'clock

* adjusted due to the last BAG notice (24.2.2021)


 23 CHF
Children (6-16 Years)
16 CHF
Toddlers (2-5 Years)
Babies (0-1 Years)
Reduced (AHV/IV/Students)
 19 CHF
Family Ticket
73 CHF*

* 2 adults plus up to 4 own children (6-16 years); 5 CHF for each additional own child

Frequently Asked Questions

I purchased a family ticket and only received 4 tickets, is this correct?

That's right, with family tickets you get four tickets, two adult and two child tickets. But you can take up to four children with you. If you have five or more children, you have to buy an additional ticket.

Is the WOW Museum suitable for people with epilepsy?

We have 12 interactive rooms, two of which might be unsuitable for a person with epilepsy. We would be happy to inform you about these rooms at the reception.

Covid-19: I can't redeem my already purchased ticket due to Corona. What now?

The return or cancellation of tickets is generally excluded.

Tickets that have already been booked can be rebooked or converted into a voucher up to 48 hours in advance via our ticket service TICKETINO, so that you can enjoy your museum visit at another time.
Please wait with the redemption of the voucher until a definite date is fixed.
Feel free to contact Ticketino with your request at:, or by phone at: +41 (0)43 500 40 80
In case of last-minute changes, tickets can be changed through us up to 18 hours in advance. Please contact and send us your ticket confirmation as well as your new desired date.

Can I cancel my tickets or change the time?

The return or cancellation of tickets is generally excluded.

Tickets can be changed up to 48 hours in advance via our ticket service Ticketino. Tickets can be changed 18h before the visit via the WOW Museum.

Is there a wardrobe?

Yes, we have a cloakroom and free lockers.

Can I bring my dog?

No, unfortunately animals are not allowed, unless it is a companion dog. In this case, please write to us at to find a suitable date.

Can I have a voucher for the WOW Museum?

Yes, of course, you are welcome to ask for a WOWcher at the reception or go through our website.

If you click on the Ticket-button (upper right corner of the WOW Webpage), the calendar will appear. There is a white "WOWcher field" at the top left. The date stated on the Ticketino voucher is only "proforma". Your voucher is valid for at least 1.5 years and must be redeemed via Ticketino by entering the promo code.

Do you get a group discount?

No, but families can buy family tickets. Families with more than 4 children can book an additional child for CHF 5 each.

Is the Raiffeisen Pass valid in the WOW Museum?

Sadly not, since we are a private museum.

How do I get tickets for the Magic Show?

The Magic Show is currently not taking place as an event due to the current situation. Instead, we have a Magic Tour: WOW - it's Magic. On Friday and Saturday evenings, our house magician makes his rounds and enchants the individual visitors. The Magic Tour is included in the ticket price, you can buy them directly on our website in the right time slot (19:00 to 20:00, or 21:00 to 22:00). You are welcome to explore the museum in advance or afterwards. 

Do I have to print out my ticket?

You are welcome to print it out, but it is also sufficient if you have the ticket on your mobile phone. The QR code is enough for us.

Do you have to wear a mask in the WOW Museum?

Masks are obligatory in the whole museum!
At the 4 photo stations and other photo objects, you may remove the mask briefly for the pictures at any time, so that you can take beautiful pictures. Provided that the social distancing can be maintained.

When do I need to be in the museum?

If your slot is, for example, 12-13pm, that means that you can arrive at the museum sometime between 12-13pm and stay as long as you want.

Out of respect for the current situation and especially on full days (holidays / public holidays / weekends), we would be extremely grateful if you could stay in the museum for a maximum of 90 minutes, so that there are not too many visitors in the museum at the same time and we can maintain social distancing.

Is the museum suitable for young children?

The museum is recommended for everyone from 4-99 years. Since there are many mirrors and lights, children under 4 will of course also find it great. However, we ask the parents to take care of their children so that they don't run around and scream - out of respect to the other visitors. Even if ALMOST everything can be tried out and touched, the WOW Museum is NOT a playground.

Since children under the age of 6 do not perceive any illusions, we have created the hidden world of Willow (our museums gnome). He has 5 spots in the museum, which the children can look for and encourage them to create their own illusions.

What are the hygiene rules and how are they observed?

The safety of all people has the highest priority in the WOW Museum. As we are an interactive museum, we already have the latest technology in place to ensure a safe visit to the museum, so it is essential that you bring your own cell phone/smartphone or tablet (fully charged!)

In the protection concept we have laid down all the measures and hygiene rules and ask you to read them before your visit. You can download the protection concept under this link.

Please bring your own masks. Disinfectants are available at every corner in the museum. Gloves are also provided in the WOW Lab.

Do I need to book my ticket online?

Yes and no. IF we have enough space, you can also come by spontaneously. -> Please check this online in advance on our ticket page! You have to click on the red ticket button on our website and choose your desired date.

BUT: if we are completely sold out in every time slot, as it is currently the case during holidays and rainy weekends, then we cannot let in any additional people due to the limited number of visitors. That would be very annoying for you, because we would have to send you away with a heavy heart.

So if you want to be on the safe side, be sure to reserve a time slot in advance ONLINE!

Can I book a guided tour of the museum to dive deeper into the subject of illusions?

Small groups (up to 14 people) can use our online ticket system to book a mini tour of 20-30 minutes at least 2 weeks in advance. As a group of 15 or more people, you have to request the desired date and time via Costs vary according to the number of visitors.

When is the last admission before closing?

In order to have enough time for your exploration you should allow at least 45-60min for the museum visit. Therefore we advise you to arrive at the museum 45min before closing time at the latest. The last slot has reduced prices.

Limited number of visitors

Visitors are only admitted to the exhibition in limited numbers to guarantee a room-filling experience. You can book your time slot from the comfort of your own home. If you drop by spontaneously, we will check if there is a free place for you and can let you in depending on the number of visitors. If the museum is already fully booked, you can reserve your admission online at the next possible date. This way you can go for a coffee without having to stand in line for a long time.

How much are the tickets?

Children under 6 are for free

Children (6 - 16 years) / Wheelchair users / Kulturlegi CHF 16.-

Students / Apprentices / IV CHF 19.-

Adult and Seniors are CHF 23.-

Familyticket CHF 73.- (Two adults with two to four children (from 0 - 18 years old))

-> Please book over our portal in advance to ensure your slot, as we have limited places due to COVID-19. Tours can be booked online 2 weeks in advance.

Arrival and parking

The WOW Museum is easily accessible by both private car and public transport.

Zurich main station is a 5 minute walk away.

The nearest parking garage Urania is within 3 minutes walking distance to the WOW Museum.

The PubliBike rental bikes are also just around the corner at Werdmühleplatz.

Buy a ticket

You can buy your entrance ticket from the comfort of your own home. The important thing is that you choose your preferred time of admission.

For example, if you choose your ticket for the 13-14 o'clock slot, you can appear between 13-14 o'clock. So even at 1:55pm your entrance is guaranteed. If you arrive after the above mentioned time, we will give you access depending on availability.

At the cash desk you can of course also buy a ticket as usual. Then we will check for a free place in the museum and can let you in depending on the number of visitors. If the museum is already fully booked, you can reserve the next possible date for admission. So you can go for a coffee without having to stand in the queue for a long time.

What do I do if my Time Slot on my booked ticket has already expired?

Please contact the staff at the cash desk. IF it is space wise possible, they will give you new timeslot. But if we are sold out, your ticket will be expired after the end of the day.

If you are unable to attend, you must write to and ask them to refund your ticket as a gesture of goodwill and with a cancellation fee.

How can I pay?

You can pay for your ticket booked online by credit card or Twint.

At the cash desk we also accept credit or debit cards, EC, and cash.

Unfortunately, PostFinance does not work, however due to the current situation caused by the Corona virus, we ask you to pay by card if possible.

How long does the museum visit last?

We expect your visit to take about 60 to 90min. This depends on how long you explore the rooms and installations and how long you play with the WOW-Guide. Due to Corona restrictions, we would appreciate if you would respect the other museum visitors WHEN THE MUSEUM IS FULL and not extend your visit unnecessarily.

Found objects

Every evening all rooms are checked and found objects are deposited at the cash desk in the entrance area. If you have forgotten something in the museum, you can always come and pick it up from us. You are welcome to find out in advance whether we have found your lost object. Please write an e-mail to:

Is the WOW Museum barrier-free?

The museum is located in a historical building with limited space. Since the building is worthy of being protected, there is unfortunately no lift. Of course for entry/exit we can provide a ramp on request. The ground floor with the main rooms including the toilet is barrier-free. We are happy to offer a hand for a barrier-free tour. Wheelchair users are offered reduced entry tickets.


As the WOW Museum is located in a historical building there is no lift available. You are more than welcome to leave your pram in the wardrobe.

Events, workshops and guided tours

You are always welcome to ask our staff for explanations and insights during your visit to the museum and for those who are curious we offer exciting guided tours and workshops.

For tours of various group sizes please email:

Training topics like: perspective changes, can I trust my eyes, perspective issues or think out of the box and agility topics can be explained in a special WOW experience...

We also offer special events and company occasions with a WOW character. Please send us an email to: or call us on: +41 44 597 84 00

Can I visit the WOW Museum with a school class?

In the morning we offer exciting tours for curious school classes. Workshops for teachers are possible in agreement. Training topics like: Optical illusions, color theory, perspective and sensory perception can be explained well in WOW.

Please send us an email to:

Birthdayparties at the WOW-Museum

We like to celebrate a birthday with a WOW surprise and colourful illusions at the WOW Museum during the week after 20:00. We offer a special program with behind the scenes look or a magician show. Please send us an email to:

Do you have further questions?

Please write to us at

How to get here

By train

To Zurich main station and 5 minutes on foot

By tram

Take tram number 6, 7, 11, 13 or 17 to the Bahnhofstrasse stop, then another 2 minutes on foot

By car

Parking in the Urania parking garage, then another 3 minutes on foot

By PubliBike

Take a rental bike from any station in the city of Zurich to the Werdmühleplatz station, then across the street directly to the WOW Museum